1. In 2014, mobile internet usage will overtake desktop
internet usage
2. Adults spend more time on mobile media than they do on
newspapers and
magazines combined
3. 91% of adults have their mobile phone within arm‘s reach
24/7
4. 81% of U.S. cell users will have smartphones by 2015
5. 75% of mobile users use their mobile device for shopping
6. The global mobile market will grow from $3.4 billion in
2010, to $22 billion in
2016
7. Close to a billion smartphones are predicted to sell in
2013
8. 53% of American consumers use their smartphones to access
search engines
at least once a day
9. Four out of five consumers use smartphones to shop
10. Over 75% of mobile users respond to mobile-optimized
sites when making
purchases
11. 79% of small businesses feel that mobile sites boost
customer engagement
12. Tablets are to outsell PCs and laptops in 2014
13. 64% of smartphone owners are now using their mobile
devices to shop online
14. 75% of Americans bring their phones to the bathroom
15. $22 billion was spent on mobile advertising in
2012, compared to only $3
billion in 2010
16. 52% of smartphone users prefer receiving offers on their
mobile device
17. 70% of Americans would like to receive exclusive
specials right on their
mobile devices
18. Mobile ad spend has quadrupled since 2009 and is
expected to keep growing
at the same pace for the next 2 years
19. 40% of marketers are using mobile coupons
20. 95% of text message coupons are opened within the first
5 minutes
21. 22% of mobile coupons are shared with at least one
friend
22. Text marketing coupons are 10 times more likely to be
shared than magazine
and newspaper coupons
23. Mobile search queries have grown five times in the past
two years
24. 52% of all local searches are done from a mobile device
25. 95% of mobile users use their devices for local search
26. Nine out of ten mobile phone searches result in a
purchase or visit
27. Three out of every five searches are conducted on a
mobile device
28. 50% of travel or restaurant mobile queries result in a
purchase
29. 52% of adult mobile phone owners use their devices while
in a store to get
help with purchasing decisions
30. 99% of smartphone owners use their mobile browser at
least once a day
31. 71% of mobile browsers expect web pages to load almost
as quickly as or
faster than web pages on their desktop computers
32. 74% of consumers will wait 5 seconds for a web page to
load on their mobile
device before abandoning the site
http://www.raisingthevolume.com/wp-content/uploads/2013/09/MOBILE1.pdf
Here are some links that are about mobile apps:
Here are some links that are about mobile apps:
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